Purple Acts of Kindness

Yahoo!’s Purple Acts of Kindness is a monthly program run by Yahoo! for Good that offers unexpected generous acts to better the community.

Check out some of our not-so-random acts of generosity:

  • Awarding Purple Hearts:We brought extra cheer to hundreds of people in Los Angeles suffering from devastating illnesses by partnering with Project Angel Food to deliver meals accompanied with purple Valentine's surprises. (February 2009)
  • Inspiring our Youth: Yahoo! sponsored the Freedom Train and bought tickets for 250 youth from East Palo Alto to take a ride to attend inspirational events. (January 2009)
  • Building Bikes with SF 49ers: Yahoo! partnered with the San Francisco 49ers Foundation to help build bikes for low income children. (December 2008)
  • Turkeys for America: We doubled the donations raised to feed hungry families for Turkeys for America's Challenge Cup Winner. (November 2008)
  • Young Pioneer of Purple: Yahoo! honored Becca Robison from Astrotots with a $10,000 grant and a trip to San Francisco to host a science camp for kids. (October 2008)
  • Start Wearing Purple Shoes: In partnership with My New Red Shoes, Yahoo! outfitted 50 homeless children to go back to school with purple Converse shoes. (September 2008)
  • Local Food for Good: Yahoo! partnered with Quesada Gardens and MyFarm to help install backyard food-producing gardens in Bayview. (July-August 2008)
  • Pay It Forward: We asked 100 of our employees to pay it forward with Commuter Checks for their friends and family to encourage more people to take public transportation. (June 2008)
  • Two Wheels Good: Yahoo! surprised Bike to Work Day cyclists with free bike tune-ups at a Bay Area energizer st ation. (May 2008)
  • Shop Green: We gave Carrotmobbers $50 vouchers to help a local SF company make eco-friendly upgrades. Carrotmob.org organizes consumers to make purchases that give financial rewards to those companies who agree to make environmentally-friendly choices. (April 2008)
  • Girl Power: In honor of Women's History Months, Yahoo! helped eight teenage girls from Girls for a Change bring to life a social c hange video project by providing them with video equipment as well as a VIP meeting with Yahoo!'s broadcast communications team. (March 2008)
  • Real History: Yahoo! celebrated Black History Month by challenging students at Hawthorne High School in Los Angeles to "Tell Hist ory As It Is" by submitting creative writing pieces about untold stories of African American heroes. The winner received a new lap-top, and the two runners-up received Flip video cameras. (F ebruary 2008)
  • Keeping the Dream Alive: This year, to celebrate Martin Luther King Jr. Day, Yahoo! partnered with three local businesses to give away baked goods and handmade African-inspired goodies at stops along the Freedom Train. (January 2008)

Want more inspiration? Visit the Purple Acts of Kindness Archive.